Legal

Privacy Policy

Last updated: March 12, 2026

This Privacy Notice for Fran's SFR Fine Jewelry ("we," "us," or "our") describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you:

Visit our website at www.SFRJewelry.com or any website of ours that links to this Privacy Notice
Engage with us in other related ways, including any marketing or events

Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at info@sfrjewelry.com.

Summary of Key Points

This summary provides key points from our Privacy Notice. You can find more detail on any topic using the table of contents below.

What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us, the choices you make, and the features you use.

Do we process any sensitive personal information? No. We do not process sensitive personal information such as racial or ethnic origins, sexual orientation, or religious beliefs.

Do we collect any information from third parties? No.

How do we process your information? To provide, improve, and administer our Services, communicate with you, maintain security and prevent fraud, and comply with law. We process your information only when we have a valid legal reason.

When and with whom do we share personal information? Only in specific situations and with specific third parties described below.

How do we keep your information safe? We use reasonable organizational and technical safeguards, though no system can be guaranteed 100% secure.

What are your rights? Depending on where you are located, applicable privacy law may give you certain rights over your personal information.

How do you exercise your rights? Contact us — we will consider and act on any request in accordance with applicable data protection laws.

What information do we collect?
How do we process your information?
What legal bases do we rely on?
When and with whom do we share information?
Do we use cookies and tracking?
How long do we keep your information?
How do we keep your information safe?
Do we collect information from minors?
What are your privacy rights?
Controls for Do-Not-Track features
US residents' privacy rights
Mobile contact information
Updates to this notice
How to contact us about this notice
Reviewing, updating, or deleting your data

1. What Information Do We Collect?

Personal information you disclose to us

In short: We collect personal information that you provide to us.

We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.

Personal Information Provided by You. The personal information we collect depends on the context of your interactions with us. It may include:

names
phone numbers
email addresses

Sensitive Information. We do not process sensitive information.

All personal information you provide must be true, complete, and accurate, and you must notify us of any changes.

Information automatically collected

In short: Some information — such as your IP address and/or browser and device characteristics — is collected automatically when you visit our Services.

We automatically collect certain information when you visit, use, or navigate the Services. This does not reveal your specific identity but may include device and usage information — IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, and information about how and when you use our Services. This is primarily used to maintain security and operation of our Services, and for internal analytics.

Like many businesses, we also collect information through cookies and similar technologies.

Device Data. We collect device data such as information about your computer, phone, tablet, or other device you use to access the Services, including IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration.

2. How Do We Process Your Information?

In short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.

We process your personal information for a variety of reasons, including:

To deliver and facilitate delivery of services to the user.
To enable user-to-user communications.
To request feedback about your use of our Services.
To post testimonials on our Services that may contain personal information.
To evaluate and improve our Services, products, marketing, and your experience.
To determine the effectiveness of our marketing and promotional campaigns.

3. What Legal Bases Do We Rely On to Process Your Information?

In short: We only process your personal information when we believe it is necessary and we have a valid legal reason (i.e., legal basis) to do so under applicable law.

If you are located in Canada, this section applies to you.

We may process your information if you have given us specific permission (express consent), or in situations where your permission can be inferred (implied consent). You can withdraw your consent at any time.

In exceptional cases we may be legally permitted to process your information without consent, including:

If collection is clearly in the interests of an individual and consent cannot be obtained in a timely way
For investigations and fraud detection and prevention
For business transactions, provided certain conditions are met
If it is contained in a witness statement and the collection is necessary to assess, process, or settle an insurance claim
For identifying injured, ill, or deceased persons and communicating with next of kin
If we have reasonable grounds to believe an individual has been, is, or may be a victim of financial abuse
If it is reasonable to expect collection and use with consent would compromise the availability or accuracy of the information and collection is reasonable for purposes related to investigating a breach of an agreement or contravention of Canadian or provincial laws
If disclosure is required to comply with a subpoena, warrant, court order, or rules of the court relating to production of records
If it was produced by an individual in the course of their employment, business, or profession and collection is consistent with the purposes for which the information was produced
If the collection is solely for journalistic, artistic, or literary purposes
If the information is publicly available and is specified by the regulations
We may disclose de-identified information for approved research or statistics projects, subject to ethics oversight and confidentiality commitments

4. When and With Whom Do We Share Your Personal Information?

In short: We may share information in specific situations described in this section and/or with the following third parties.

Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

5. Do We Use Cookies and Other Tracking Technologies?

In short: We may use cookies and other tracking technologies to collect and store your information.

We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. Some online tracking technologies help us maintain the security of our Services, prevent crashes, fix bugs, save your preferences, and assist with basic site functions.

We also permit third parties and service providers to use online tracking technologies on our Services for analytics and advertising, including to help manage and display advertisements, to tailor advertisements to your interests, or to send abandoned shopping cart reminders (depending on your communication preferences). Third parties use their technology to provide advertising about products and services tailored to your interests on our Services or on other websites.

To the extent these tracking technologies are deemed a "sale"/"sharing" (including targeted advertising, as defined under applicable US state laws), you can opt out as described below under "Do United States Residents Have Specific Privacy Rights?"

Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Notice.

6. How Long Do We Keep Your Information?

In short: We keep your information for as long as necessary to fulfill the purposes outlined in this Privacy Notice unless otherwise required by law.

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it, or, if this is not possible (for example, because it's stored in backup archives), we will securely store it and isolate it from any further processing until deletion is possible.

7. How Do We Keep Your Information Safe?

In short: We aim to protect your personal information through a system of organizational and technical security measures.

We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.

8. Do We Collect Information From Minors?

In short: We do not knowingly collect data from or market to children under 18 years of age (or the equivalent age in your jurisdiction).

We do not knowingly collect, solicit data from, or market to children under 18 years of age (or the equivalent age as specified by law in your jurisdiction), nor do we knowingly sell such personal information. By using the Services, you represent that you are at least 18 (or the equivalent age in your jurisdiction) or that you are the parent or guardian of such a minor and consent to their use of the Services. If we learn that personal information from users less than 18 has been collected, we will deactivate the account and take reasonable measures to promptly delete such data. If you become aware of any data we may have collected from children under 18 (or the equivalent age in your jurisdiction), please contact us at info@sfrjewelry.com.

9. What Are Your Privacy Rights?

In short: Depending on your state of residence in the US, or in some regions such as Canada, you have rights that allow you greater access to and control over your personal information.

In some regions (like Canada), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure, (iii) to restrict processing, (iv) if applicable, to data portability, and (v) not to be subject to automated decision-making. If a decision that produces legal or similarly significant effects is made solely by automated means, we will inform you, explain the main factors, and offer a simple way to request human review. In certain circumstances you may also have the right to object to processing. You can make such a request by contacting us using the contact details in "How Can You Contact Us About This Notice?" below.

We will consider and act on any request in accordance with applicable data protection laws.

Withdrawing your consent

If we are relying on your consent to process your personal information (which may be express and/or implied depending on applicable law), you have the right to withdraw your consent at any time by contacting us. This will not affect the lawfulness of processing before its withdrawal nor, when applicable law allows, the processing of your personal information conducted on grounds other than consent.

Cookies and similar technologies

Most web browsers are set to accept cookies by default. You can set your browser to remove or reject cookies, though this could affect certain features of our Services.

If you have questions or comments about your privacy rights, you may email us at info@sfrjewelry.com.

10. Controls for Do-Not-Track Features

Most web browsers and some mobile operating systems and applications include a Do-Not-Track ("DNT") feature or setting to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow, we will inform you in a revised version of this Privacy Notice.

California law requires us to let you know how we respond to web browser DNT signals. Because there currently is not an industry or legal standard for recognizing or honoring DNT signals, we do not respond to them at this time.

Global Privacy Control

We recognize and honor Global Privacy Control (GPC) signals. If you use a browser or extension that supports GPC, we will treat this as a valid request to opt out of the sale or sharing of your personal information for targeted advertising purposes under applicable state privacy laws, including the California Consumer Privacy Act (CCPA). When we detect a GPC signal from your browser, we will automatically apply your opt-out preference without requiring you to take any additional action. For more information about GPC and how to enable it, visit globalprivacycontrol.org.

11. Do United States Residents Have Specific Privacy Rights?

In short: If you are a resident of California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, or Virginia, you may have rights to request access to, correct, copy, or delete your personal information.

Categories of personal information we collect

The table below shows the categories of personal information we have collected in the past twelve (12) months. Examples are illustrative and do not reflect the actual personal information we collect. For a comprehensive inventory, refer to "What Information Do We Collect?" above.

Category	Examples	Collected
A. Identifiers	Contact details such as real name, alias, postal address, telephone, unique personal identifier, online identifier, IP address, email address, and account name	Yes
B. Personal information as defined in the California Customer Records statute	Name, contact information, education, employment, employment history, and financial information	No
C. Protected classification characteristics under state or federal law	Gender, age, date of birth, race and ethnicity, national origin, marital status, and other demographic data	No
D. Commercial information	Transaction information, purchase history, financial details, and payment information	Yes
E. Biometric information	Fingerprints and voiceprints	No
F. Internet or other similar network activity	Browsing history, search history, online behavior, interest data, and interactions with websites, applications, systems, and advertisements	No
G. Geolocation data	Device location	No
H. Audio, electronic, sensory, or similar information	Images and audio, video, or call recordings created in connection with our business activities	No
I. Professional or employment-related information	Business contact details, job title, work history, professional qualifications	No
J. Education information	Student records and directory information	No
K. Inferences drawn from collected personal information	Profiles or summaries about an individual's preferences and characteristics	No
L. Sensitive personal information	—	No

We may also collect other personal information outside these categories in the context of: receiving help through our customer support channels; participation in customer surveys or contests; and facilitation in the delivery of our Services and responding to your inquiries.

We will use and retain the collected personal information as needed to provide the Services or for:

Category A — As long as the user has an account with us
Category D — As long as the user has an account with us

Sources of personal information

Learn more about the sources of personal information we collect in "What Information Do We Collect?"

How we use and share personal information

Learn more about how we use your personal information in the section "How Do We Process Your Information?"

Will your information be shared with anyone else?

We may disclose your personal information with our service providers pursuant to a written contract between us and each service provider. Learn more in the section "When and With Whom Do We Share Your Personal Information?"

We may use your personal information for our own business purposes, such as undertaking internal research for technological development and demonstration. This is not considered "selling" of your personal information. We have not disclosed, sold, or shared any personal information to third parties for a business or commercial purpose in the preceding twelve (12) months. We will not sell or share personal information in the future belonging to website visitors, users, and other consumers.

Your rights

You have rights under certain US state data protection laws. However, these rights are not absolute, and in certain cases we may decline your request as permitted by law. These rights include:

Right to know whether we are processing your personal data
Right to access your personal data
Right to correct inaccuracies in your personal data
Right to request the deletion of your personal data
Right to obtain a copy of the personal data you previously shared with us
Right to non-discrimination for exercising your rights
Right to opt out of the processing of your personal data if it is used for targeted advertising (or sharing as defined under California's privacy law), the sale of personal data, or profiling in furtherance of decisions that produce legal or similarly significant effects ("profiling")

Depending on where you live, you may also have the following rights:

Right to access the categories of personal data being processed (Minnesota)
Right to obtain a list of the categories of third parties to which we have disclosed personal data (California, Delaware, Maryland)
Right to obtain a list of specific third parties to which we have disclosed personal data (Minnesota, Oregon)
Right to obtain a list of third parties to which we have sold personal data (Connecticut)
Right to review, understand, question, and depending on where you live, correct how personal data has been profiled (Connecticut, Minnesota)
Right to limit use and disclosure of sensitive personal data (California)
Right to opt out of the collection of sensitive data and personal data collected through the operation of a voice or facial recognition feature (Florida)

How to exercise your rights

To exercise these rights, email us at info@sfrjewelry.com, or use the contact details at the bottom of this page.

We will honor your opt-out preferences if you enact the Global Privacy Control (GPC) opt-out signal on your browser.

Under certain US state data protection laws, you can designate an authorized agent to make a request on your behalf. We may deny a request from an agent that does not submit proof of authorization.

Request verification

Upon receiving your request, we will need to verify your identity to determine you are the same person about whom we have information. We will only use personal information provided in your request to verify your identity or authority to make the request. If we cannot verify your identity from information already maintained by us, we may request additional information for verification, security, or fraud-prevention purposes.

If you submit the request through an authorized agent, we may need to collect additional information to verify your identity before processing, and the agent will need to provide written and signed permission from you.

Appeals

Under certain US state data protection laws, if we decline to take action regarding your request, you may appeal our decision by emailing us at info@sfrjewelry.com. We will inform you in writing of any action taken or not taken in response to the appeal, including a written explanation of the reasons for the decision. If your appeal is denied, you may submit a complaint to your state attorney general.

California "Shine the Light" Law

California Civil Code Section 1798.83, also known as the "Shine the Light" law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing using the contact details provided below.

12. Mobile Contact Information

We do not share mobile contact information with third parties or affiliates for marketing or promotional purposes. Information may be shared with subcontractors in support services, such as customer service. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

13. Do We Make Updates to This Notice?

In short: Yes, we will update this notice as necessary to stay compliant with relevant laws.

We may update this Privacy Notice from time to time. The updated version will be indicated by an updated "Revised" date at the top. If we make material changes, we may notify you by prominently posting a notice or by sending a direct notification. We encourage you to review this Privacy Notice frequently.

14. How Can You Contact Us About This Notice?

If you have questions or comments about this notice, email us at info@sfrjewelry.com.

15. How Can You Review, Update, or Delete the Data We Collect From You?

You have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. You may also have the right to withdraw your consent to our processing. These rights may be limited in some circumstances by applicable law. To request to review, update, or delete your personal information, please email us at info@sfrjewelry.com.